Heart - Jeff Koons

Powerful Red

I finished another painting, a bit similar to the Autumn Leafs painting, but with a much clearer structure and so I think, more powerful.
Also, I used different materials: lime, marble powder and cold marble wax for a smooth structure and shellac ink for a warm subtle tone.
This time, I really wanted to get a very deep, strong red. It’s not as easy as you might think by using different shades of red pigments. Red ochre is anhydrous iron oxyde, a mineral. It comes in shades from very dark brown-red to light yellow.
These minerals tend to turn either into a brownish red or rusty tone. So I mixed them, layer by layer and added some yellow pigments.

I wrote about the meaning of red before but I would like to add some more aspects to it.
Red, is the colour of power.
Kings, cardinals and Roman generals wore red.
Did you know, that about 75% of the worlds flags contain red?
But red is also associated with blood, danger, aggression and lust. The devil wears not always Prada but red and in the middle ages it was the colour prostitutes preferred to wear, until today we call the  area were the prostitutes are presented the red – light district.

These oppositional attributes make red a tricky choice for brands.

One can say, red is the colour of life with all it’s facets: power, joy, sex, danger and death.

I hope you can see the power of life in my painting 😉

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